Choose the agent who is most relatable to you and your potential buyers.

Selling your home? There are four
pivotal decisions that can impact
your selling experience


By:  Olivia Bailey, Sep 2019

You might know the basics of how to sell your home, like managing the costs and the different ways you can sell your home. But do you know what other decisions might pop up along the way?

The selling journey can be an emotional and financial rollercoaster, so it’s important to be prepared. Here are four pivotal decisions that can have an impact on your experience and your selling price.

Choosing the right agent


You know that you should choose someone who is reliable with a proven sales record, but what kind of person should they be? For an agent to be relatable to both you and your potential buyers, a shared lifestyle and local perspective can provide a great advantage.

If you’re selling a family home, someone with an understanding of family living would be the perfect fit; but if you’re selling a bachelor pad, perhaps consider a younger real estate agent. The best agents are those who can get into the mindset of their potential buyers and view a home’s potential through their eyes.

Weighing up professional styling and staging


When it comes to styling a home, it's all about making a property as appealing as possible to potential buyers. By doing so, your home could spend less time on the market and sell for a higher price, as buyers can visualise how they can put their own personal stamp on different spaces in your home.

Home staging is a proven way to help increase the sale price when selling your home. According to Wise Up New Zealand, real estate agents often report a 10-15 per cent increase in anticipated sale prices.

It’s important to consider the value of your home without all the professional styling so you can decide if it’s worth the extra expense. If buyers are just interested in the land your home is built on, or view the home as a renovator’s delight, they are less likely to pay attention to the interior.


Should you pay for professional styling before you sell?

Knowing when to accept an offer


Whether you’re going to auction or selling via private treaty, deciding whether to accept or decline an offer can be challenging for owners. Separating emotion and negotiation is a delicate balancing act when selling a home and it can be hard to gauge the interest in your property, especially if you’ve only received a few offers. Everything is up for negotiation, so enlisting the help of an agent can help you determine the offers you should consider.

Handling tricky negotiations


Even when you think a deal is done and dusted, sometimes it can be tricky to get a buyer to sign on the dotted line. No shows or constant contract changes can make you feel like you’re swimming in circles, but it’s important to be positive and patient.

A responsible real estate agent is the middleman, making sure you get the best deal and negotiating changes in contracts between you and the buyer. Trying to negotiate directly could be problematic, so make sure you have a third party to help navigate the process and get you the deal you desire.


The opinions expressed in this article are the opinions of the author(s) and not necessarily those of Resimac. The above is general commentary only and is not advice tailored to any individual’s financial situation. We recommend seeking advice from a finance professional before implementing changes relating to your finances.